Gold Medal Flour

Gold Medal Flour will remind people that homemade has more meaning.

Art Director: Donnine Canamar

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Social

Gold Medal Flour will remind people to opt for baked goods to show their love.

Endcaps

DIY Treat Kits will be placed near the Floral Department of a grocery store. Tins will be filled the necessary ingredients to new sweet gifts.

Date Night Bake Nights

Gold Medal Flour will target singles on popular dating apps to partake in a more intimate first date.

Singles will be matched others who showed interest in the pop-up Baking classes that will be held in partnership with Williams Sonoma.